look fake...in the best way possible
skinlovera month ago
amazing product!!
Benefit They're Real! Lengthening Mascara
SIZE: 8.5g
Official Stockist
Online Only
Benefit They're Real! Lengthening Mascara
Official Australian stockist
SIZE: 8.5g
$52.00
$46.80
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Benefit They're Real! Lengthening Mascara
$52.00
What is Benefit They're Real! Lengthening Mascara?
Get ready for lashes that steal the spotlight with Benefit They're Real! Lengthening Mascara, the iconic, award-winning bestseller that takes lash length, lift, and volume to the next level.
- Cruelty Free
Get ready for lashes that steal the spotlight with Benefit They're Real! Lengthening Mascara, the iconic, award-winning bestseller that takes lash length, lift, and volume to the next level. Designed to deliver dramatically longer-looking lashes for up to 36 hours*, its lightweight, jet-black formula builds effortlessly without smudging, flaking, or clumping. Featuring the signature structured brush with a custom-domed detailer tip, it effortlessly captures, separates, and defines even the tiniest lashes for a bold, lifted, and beautifully defined look that lasts.
Key Benefits:
- Dramatic Length: Delivers visibly longer lashes that make an impact.
- 36-Hour Wear: Long-lasting formula keeps lashes looking fabulous for up to 36 hours*.
- Buildable Volume & Lift: Creates fuller, lifted, and beautifully curled-looking lashes.
- Smudge, Flake & Clump-Proof: Water-resistant, humidity-proof, and sweatproof formula for all-day wear.
- Precision Brush: The custom-domed detailer tip reaches even the tiniest corner and lower lashes.
- Two-Way Application: Use the wand horizontally for volume and vertically to lift, curl, and separate.
- Gentle on Eyes: Ophthalmologist-tested and suitable for sensitive eyes and contact lens wearers.
- Suitable for All Lash Types: Ideal for fine, thin, sparse, short, straight, and downward-facing lashes.
Tried & Tested Results:
- 93% saw dramatic length.**
- 92% said it instantly lengthens lashes in one stroke.**
- 95% saw visible lift.**
How to Use:
- Hold Horizontally: Position the wand horizontally at the base of your upper lashes.
- Wiggle & Apply: Gently wiggle the wand from side to side, moving from the roots to the tips for added length and volume.
- Turn Vertically: Rotate the wand vertically to use the custom-domed detailer tip.
- Lift & Separate: Stroke upward to curl, separate, and define each lash, including those hard-to-reach corners.
- Define Lower Lashes: Use the detailer tip to coat and separate even the tiniest lower lashes.
Hot Tip: Use the domed tip vertically to reach those tricky inner and outer corner lashes for extra definition and beautifully separated results.
*36-hour wear based on an instrumental test on 27 participants. **Self-evaluation by 118 participants after one week.
Age:
- Teens
- 20s
- 30s
- 40s
- 50+
How to Use:
Hold Horizontally: Position the wand horizontally at the base of your upper lashes.
Wiggle & Apply: Gently wiggle the wand from side to side, moving from the roots to the tips for added length and volume.
Turn Vertically: Rotate the wand vertically to use the custom-domed detailer tip.
Lift & Separate: Stroke upward to curl, separate, and define each lash, including those hard-to-reach corners.
Define Lower Lashes: Use the detailer tip to coat and separate even the tiniest lower lashes.
Hot Tip: Use the domed tip vertically to reach those tricky inner and outer corner lashes for extra definition and beautifully separated results.
*36-hour wear based on an instrumental test on 27 participants. **Self-evaluation by 118 participants after one week.
If this product is sealed, please ensure the seal is intact prior to using the product.
Aqua (Water), Cera Alba (Beeswax), Paraffin, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Propanediol, Glyceryl Stearate, Polybutene, Vp/Eicosene Copolymer, Steareth-21, Copernicia Cerifera (Carnauba) Wax, Palmitic Acid, Stearic Acid, Phenoxyethanol, Steareth-2, Silica, Aminomethyl Propanediol, Butylene Glycol, Caprylyl Glycol, Sodium Laureth-12 Sulfate, Hydroxyethylcellulose, Kaolin, Aluminum Hydroxide, Tocopheryl Acetate, Ammonium Hydroxide, Sericin, Disodium Phosphate, Sodium Phosphate, Polysorbate 60, Sodium Hyaluronate, Citric Acid, Potassium Sorbate. [+/- Ci 77499 (Iron Oxides), Ci 77007 (Ultramarines)]. N° 16510
Note:
At Adore Beauty, we believe in the right product for the right person. We want our product information to be useful to you, so we have done our best to provide you with the most up to date ingredients list.
Please note that from time to time, products are innovated without notice. For the most accurate information please consult the product box.
If you spot an error, please let us know! We will update this ingredients list as soon as possible.
Please note that from time to time, products are innovated without notice. For the most accurate information please consult the product box.
If you spot an error, please let us know! We will update this ingredients list as soon as possible.
SHIPPING
FREE SHIPPING on ALL orders over $75*
FREE EXPRESS SHIPPING on orders over $125*
*Valid on orders with an Australian Delivery Address.
Please see our full shipping and delivery timeframes page for most up to date information.*
Adore Rewards Level 3 customer will received free express shipping on all orders over $75
RETURNS
Instant refunds via Refundid.
130 day returns.
View our returns policy page here to see if your items apply.
Is Benefit They’re Real! Mascara waterproof?
No, Benefit They’re Real! Mascara is not waterproof. However, it is long-wearing, smudge-proof, and designed to stay put throughout the day. If you need a waterproof option, Benefit offers other mascaras with waterproof formulas, but They’re Real! itself is not one of them.
Does mascara lengthen your eyelashes?
Mascara doesn’t actually make your lashes grow longer, but it enhances their appearance by adding volume, definition, and lift. They’re Real! Mascara is designed to extend and separate lashes, giving a dramatic, false-lash effect without the need for extensions.
Why does mascara smudge under eyes?
Smudging happens when oils or moisture break down your mascara. While They’re Real! isn’t waterproof, its long-wear, smudge-resistant formula helps keep lashes lifted and defined all day. For extra staying power, set your under-eyes with powder and avoid touching your lashes.
Is Benefit They're Real! a tubing mascara?
No, They’re Real! Mascara is not a tubing formula. It features a traditional, long-wearing formula that delivers intense jet-black colour while lengthening, lifting, and volumising lashes. The specially designed brush ensures maximum definition without smudging or flaking.
How do I apply They’re Real! Mascara for the best results?
Hold the wand horizontally and wiggle it from side to side while sweeping from root to tip—this maximises volume, length, and lift. Then, flip the wand vertically and use the domed tip to curl, separate, and define. Want even more drama? Layer it up for extra length!
Get ready for lashes that steal the spotlight with Benefit They're Real! Lengthening Mascara, the iconic, award-winning bestseller that takes lash length, lift, and volume to the next level. Designed to deliver dramatically longer-looking lashes for up to 36 hours*, its lightweight, jet-black formula builds effortlessly without smudging, flaking, or clumping. Featuring the signature structured brush with a custom-domed detailer tip, it effortlessly captures, separates, and defines even the tiniest lashes for a bold, lifted, and beautifully defined look that lasts.
Key Benefits:
- Dramatic Length: Delivers visibly longer lashes that make an impact.
- 36-Hour Wear: Long-lasting formula keeps lashes looking fabulous for up to 36 hours*.
- Buildable Volume & Lift: Creates fuller, lifted, and beautifully curled-looking lashes.
- Smudge, Flake & Clump-Proof: Water-resistant, humidity-proof, and sweatproof formula for all-day wear.
- Precision Brush: The custom-domed detailer tip reaches even the tiniest corner and lower lashes.
- Two-Way Application: Use the wand horizontally for volume and vertically to lift, curl, and separate.
- Gentle on Eyes: Ophthalmologist-tested and suitable for sensitive eyes and contact lens wearers.
- Suitable for All Lash Types: Ideal for fine, thin, sparse, short, straight, and downward-facing lashes.
Tried & Tested Results:
- 93% saw dramatic length.**
- 92% said it instantly lengthens lashes in one stroke.**
- 95% saw visible lift.**
How to Use:
- Hold Horizontally: Position the wand horizontally at the base of your upper lashes.
- Wiggle & Apply: Gently wiggle the wand from side to side, moving from the roots to the tips for added length and volume.
- Turn Vertically: Rotate the wand vertically to use the custom-domed detailer tip.
- Lift & Separate: Stroke upward to curl, separate, and define each lash, including those hard-to-reach corners.
- Define Lower Lashes: Use the detailer tip to coat and separate even the tiniest lower lashes.
Hot Tip: Use the domed tip vertically to reach those tricky inner and outer corner lashes for extra definition and beautifully separated results.
*36-hour wear based on an instrumental test on 27 participants. **Self-evaluation by 118 participants after one week.
Age:
- Teens
- 20s
- 30s
- 40s
- 50+
Benefit They're Real! Lengthening Mascara Reviews
69% recommend this product
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5
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4
Most Helpful Positive
MOST HELPFUL CRITICISM
Was good. Not any more.
Verified Purchaser
Wendya year ago
No matter how much I set my make up with an awesome setting spray, this smudges everywhere around the eye. The worst bit is just under my brow where the tip of ...
look fake...in the best way possible
skinlovera month agoamazing product!!love
m3 months agoso good!!
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